'Pure Michigan' Launching $2.2 Million Winter Push - WLNS TV 6 Lansing - Jackson | Your Local News Leader

'Pure Michigan' Launching $2.2 Million Winter Push

Posted:

LANSING, Mich. (AP) - The state's "Pure Michigan" tourism campaign is getting ready to launch a $2.2 million winter advertising push.

The Michigan Economic Development Corp. on Thursday said the campaign's website has been revamped with a winter theme. TV, radio and billboard ads in key markets in Michigan, Illinois, Indiana, Ohio and Wisconsin will follow beginning on Dec. 31 and run through the end of January.

Pure Michigan also is launching a new interactive video series to highlight activities available in Michigan throughout the winter season. 

Powered by WorldNow

2820 East Saginaw Street,
Lansing, MI  48912

Telephone: 517.372.8282
Fax: 517.372.1507
Email: webmaster@wlns.com

Can’t find something?
Powered by WorldNow
All content © Copyright 2000 - 2014 Young Broadcasting of Lansing, Inc. A Media General Company.