LANSING, Mich. (WLNS) - Lansing's tourism industry is showing improvement. The Greater Lansing Convention and Visitors Bureau announced Thursday the results from a new study that tracked the spending habits of day visitors and overnight guests.
The report by the Anderson Economic Group shows that in 2012, the greater Lansing area saw nearly 5 million visitors. They say those people spent about $470 million at local businesses, which employs about 6,400 local residents.
The report also found that the total regional economic impact was about $680 million.
"I think there's a pent up demand by visitors, because the last three to four years, they've been kind of hunkered down trying to survive and I think that now things are improving a bit, they're more willing to get out and enjoy," said Jack Schripsema, the president/CEO of the Greater Lansing Convention and Visitors Sureau.
The last economic impact study was done four years ago. Officials say it's increased by $55 million.