EAST LANSING, Mich. (WLNS)- Despite the heat we've felt here in mid-Michigan, the East Lansing sidewalk sale kicked-off Thursday.
More than 100 retail stores, businesses and restaurants have been enduring the hot weather and providing sales to customers, but some business owners say they have no choice but to take their sales indoors.
Heather Ferrari, the owner of the Record Lounge, is hoping a lot of customers show up for the East Lansing sidewalk sale. "I don't see a lot of people wandering around. Orientations been going on so those are the people I see out more than anything," said Ferrari.
She moved her merchandise indoors not only to make the shopping experience more comfortable in the heat but also to protect the records.
Some think that the weather will have an effect on how many people come out to shop. "I think the heat will keep people away for today but I think we will see more people downtown Friday and Saturday," said Connie Harper, Manager at the Spartan Bookstore.
Other stores are keeping their items outside and think the deals are good enough to bring people out. "Anytime you can save a dollar, its not going to matter if its extremely hot out or a blizzard coming in. People are still gonna come outside," said Erik Johnston, Manager at Underground Printing.
Businesses are even providing extra refreshments to beat the summer heat. "We'll be serving mango ice tea this year instead of coffee. We typically offer coffee and fair trade chocolate but we're going to switch it up a little," said Gail Catron, Manager At Kirabo Fair Trade.
As for Ferrari, she's hoping the heat wave won't last too long.