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Brand implementation company creates app to allow for improved brand asset management
DENVER, Oct. 8, 2013 /PRNewswire/ -- Implementix, a Denver-based brand conversion company, announced today the launch of a mobile app that gives clients the ability to better manage its brand assets and reduce Assessment time when preparing for a rebranding effort.
The ix Assessment application will support Implementix's Assessment business process and significantly lessen the time required to complete this step. To learn more about how this app can benefit the brand conversion process, contact us here.
Implementix's Assessment process is the initial step for each rebranding effort. The Assessment is designed to plan, estimate and control the actual conversion of branded assets. This data-driven piece of the ix Suite sets the stage and scope for the project aiding in the discovery of each branded asset. The Assessment is a fully documented report on all assets down to the most critical details for each one.
Implementix customizes the app for each customer engagement based upon its detailed knowledge of the brand conversion process and the specific needs of each customer. Information gathered in the Assessment process feeds the development of Implementix's Value Engineering plan.
"In effect, the app cleanses the client's 'asset' database and fills in the missing data," said Scott McLean, Implementix CEO. "With this app, we are now deploying technology that incorporates our extensive knowledge of the details required to develop an effective brand implementation plan. The rebranding process is complex, so it's important to know that all elements and pieces are in place."
During a company's rebrand effort, keeping track of budgets and meeting deadlines generally presents a logistical challenge without adequate expertise and manpower. Implementix overcomes the intricacies involved by following a four-stage method of Assessment, Value Engineering, Conversion and Automation.
Implementix is a brand conversion and rebrand implementation firm that offers project planning, vendor management, and quality control through its unique process and proprietary brand conversion management software. The company has spent years growing and perfecting its capabilities and building multiple tools to leverage its knowledge. The Denver-based company serves a variety of industries for brand conversion and implementation including hospitality, telecom and cable/satellite, healthcare, financial services, food and beverage, energy among others. To learn more about Implementix's ix Suite Technology, visit www.implement-ix.com.
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