New York, NY (CBS)–So far, more than 20 million Americans have received two doses of the covid-19 vaccine, something that experts say is critical to ending the pandemic.
But research shows about 40 percent of the public has not made a decision yet to get the vaccine. Only 60% of the population feels confident they have enough information to make their choice and those numbers are lower in black and hispanic communities.
Now, the Ad Council and the Covid Collaborative is launching a new campaign called It’s Up To You, to try and change that. Dr. Susan Bailey is president of the American Medical Association. She says the initiative is one of the largest public education efforts in U.S. history.
Medical groups, media companies, community-based organizations, and faith leaders supporting the cause. experts hope the public gets the message, and steps up to get the shot when it’s their turn.